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Strategic market management by Aaker, David A. Edition: 9th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2011Availability: Items available for loan: FMS Library (1) Call number: 658.8 AAK.
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Sales forecasting management: a demand management approach by Mentzer, John T | Moon, Mark A. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Response Books 2009Availability: Items available for loan: FMS Library (1) Call number: 658.818 MEN.
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Marketing management by Keller, Kevin Lane | Keller, Kevin Lane | Koshy, Abraham | Kotler, Philip. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2013Availability: Items available for loan: FMS Library (5) Call number: 658.8 KOT, ...
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Services marketing: text and cases by Nargundkar, Rajendra. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2008Availability: Items available for loan: FMS Library (1) Call number: 658.8 NAR.
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International marketing and export management by Albaum, Gerald | Duerr, Edwin. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2013Availability: Items available for loan: FMS Library (1) Call number: 658.84 ALB.
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Marketing management: text and cases by Lal, Rajiv | Quelch, John A | Rangan, V. Kasturi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2005Availability: Items available for loan: FMS Library (1) Call number: 658.8 LAL.
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International marketing by Cateora, Philip R | Gilly, Mary C | Graham, John L. Edition: 15th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2014Availability: Items available for loan: FMS Library (1) Call number: 658.84 CAT.
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Marketing planning and strategy by Jain, Subhash C. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason Thomson South-Western 2004Availability: Items available for loan: FMS Library (1) Call number: 658.802 JAI.
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Marketing planning and strategy by Jain, Subhash C. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason Thomson South-Western 2007Availability: Items available for loan: FMS Library (1) Call number: 658.802 JAI.
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Advertising and promotion: an IMC approach by Shimp, Telence A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason Thomson South-Western 2007Availability: Items available for loan: FMS Library (1) Call number: 659.1 SHI.
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Promotion and integrated marketing communication by Semenik, Richard J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason Thomson South-Western 2002Availability: Items available for loan: FMS Library (1) Call number: 658.802 SEM.
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Marketing strategy by Ferrell, O. C | Hartline, Michael. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason Thomson South-Western 2005Availability: Items available for loan: FMS Library (1) Call number: 658.8 FER.
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Marketing management: a South Asia perspective by Jha, Mithileshwar | Keller, Kevin Lane | Koshy, Abraham | Kotler, Philip. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2009Availability: Items available for loan: FMS Library (1) Call number: 658.8009 KOT.
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Marketing management by Keller, Kevin Lane | Kotler, Philip. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2006Availability: Items available for loan: FMS Library (1) Call number: 658.8 KOT.
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Marketing management by Keller, Kevin Lane | Kotler, Philip. Edition: 15th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2016Availability: Items available for loan: FMS Library (1) Call number: 658.8 KOT. Not available: Checked out (1).
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Designing and managing the supply chain: concepts, strategies, and cases by Kaminsky, Philip | Shankar, Ravi | Simchi-Levi, David | Simchi-Levi, Edith. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2008Availability: Items available for loan: FMS Library (1) Call number: 658.5 SIM.
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