Normal view MARC view ISBD view

Blue ocean strategy: how to create uncontested market space and make the competition irrelevant

Kim, W. Chan

Blue ocean strategy: how to create uncontested market space and make the competition irrelevant - Boston Harvard Business Publishing 2015 - xxviii, 287 p. ill. 25 cm

Suggested by Prof. Diptiranjan Mahapatra

ISBN: 9781625274496

Subjects--Topical Terms:
Industrial management
Management science
Market segmentation
Marketing
New products
Organizational behavior

Dewey Class. No.: 658.802 KIM

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)