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Global marketing by Warren J. Keegan and Mark C. Green

By: Keegan, Warren JContributor(s): Green, Mark CMaterial type: Text

TextPublication details: New Delhi Pearson Publisher 2018Edition: 9th edDescription: 624p; ill; 26 cmISBN: 9789352865284Subject(s): Export marketing | Product and brand decisions | Social and cultural environments | Global trade environment | Marketing | Global economic environmentDDC classification: 658.84

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	FMS Library General Stacks	General	658.84 KEG (Browse shelf(Opens below))	Available	M002553
Books	FMS Library General Stacks	General	658.84 KEG (Browse shelf(Opens below))	Available	M002554
Books	FMS Library General Stacks	General	658.84 KEG (Browse shelf(Opens below))	Available	M002555
Books	FMS Library General Stacks	General	658.84 KEG (Browse shelf(Opens below))	Available	M002556
Books	FMS Library General Stacks	General	658.84 KEG (Browse shelf(Opens below))	Available	M002557

Includes bibliographical references and indexes

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