000 00885nam a2200217Ia 4500
008 170101s2005 xx 000 0 und d
020 _a9780062312785
082 _a153.83 SCH
100 _aSchwartz, Barry
245 0 _aParadox of choice: why more is less
250 _a1st ed.
260 _aNew York
_bHarper Collins Publishers
_c2005
300 _axi, 265, 14 p.
_bill.
_c21 cm
500 _aSuggested by Prof. Diptiranjan Mahapatra
520 _aWhether buying a pair of jeans or applying to college, everyday decisions, big and small, have become increasingly complex due to the abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greate
650 _aChoice (Psychology)
650 _aChoice Behavior
650 _aDecision making --Psychological aspects
650 _aDecision-making
942 _2ddc
_cBK
_03
999 _c2297
_d2297