000 00589nam a2200193Ia 4500
008 170101s2008 xx 000 0 und d
020 _a9780070616318
082 _a658.8 NAR
100 _aNargundkar, Rajendra
245 0 _aServices marketing: text and cases
250 _a2nd ed.
260 _aNew Delhi
_bTata McGraw Hill
_c2008
300 _axx, 451 p.
500 _aSuggested by Dr. Preeta Vyas
650 _aService industries --Marketing
650 _aService industries --Marketing --Case studies
650 _aService industries --Marketing --Management
942 _2ddc
_cBK
999 _c2072
_d2072