Groundswell: winning in a world transformed (Record no. 1559)
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000 -LEADER | |
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fixed length control field | 00828nam a2200193Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170101s2008 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781422125007 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 303.4833 CHA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bernoff, Josh |
245 #0 - TITLE STATEMENT | |
Title | Groundswell: winning in a world transformed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Boston |
Name of publisher, distributor, etc. | Harvard Business Publishing |
Date of publication, distribution, etc. | 2008 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 286 p. |
Other physical details | ill. |
Dimensions | 25 cm |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Right now, your customers are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you on social networking sites like Facebook. These are all elements of a social phenomenon-- |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Information society --Economic aspects |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Internet marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Online social networks --Economic aspects |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | LI, Charlene |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type |
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Dewey Decimal Classification | General | FMS Library | FMS Library | 05/04/2010 | Books India | INR | 726.35 | 43933 | 303.4833 CHA | M001083 | 10/07/2017 | Books |