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Marketing analytics

Gupta.Seema

Marketing analytics by Seema Gupta - New Delhi Wiley india ansari Road,daryaganj 2024 - Vii.374p.: lii. : 24cm.

Includes bibliographical references and index.

ISBN: 9789354242625

Subjects--Topical Terms:
strategic models and metrics
Small business
Marketing analytics

Dewey Class. No.: 658.83 / GUP

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Marketing analytics