Paradox of choice: why more is less
Schwartz, Barry
Paradox of choice: why more is less - 1st ed. - New York Harper Collins Publishers 2005 - xi, 265, 14 p. ill. 21 cm
Suggested by Prof. Diptiranjan Mahapatra
Whether buying a pair of jeans or applying to college, everyday decisions, big and small, have become increasingly complex due to the abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greate
9780062312785
Choice (Psychology)
Choice Behavior
Decision making --Psychological aspects
Decision-making
153.83 SCH
Paradox of choice: why more is less - 1st ed. - New York Harper Collins Publishers 2005 - xi, 265, 14 p. ill. 21 cm
Suggested by Prof. Diptiranjan Mahapatra
Whether buying a pair of jeans or applying to college, everyday decisions, big and small, have become increasingly complex due to the abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greate
9780062312785
Choice (Psychology)
Choice Behavior
Decision making --Psychological aspects
Decision-making
153.83 SCH