Online Public Access Catalog

Production and operations management: concepts, models, and behavior

Adam, Everett E.

Production and operations management: concepts, models, and behavior - 5th ed. - New Delhi Prentice-Hall of India Pvt. Ltd. 2000 - xviii, 729 p. ill. 29 cm

Gratis by Mr. Saurin Gandhi

The international environment : culture: economic forces; and competition; The international environment : government, political and legal forces; Market selection : definition and strategies; Information for international market(ing) decisions; Market entry strategies; Export entry modes; Product decisions; Pricing decisions; Financing and methods of payment; Promotion and marketing communication; Supply chain management/​logistics and handleing export orders; Organization of international marketing activities.

This comprehensive text retains the integrative framework of planning, organizing and controlling and provides end-of-chapter supplements for more rigorous quantitative analysis. The text continues to offer problems which can be solved by the computer and

8120308387


Management and business administration
Operations management
Production management

658.5 ADA
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