000			00515nam a22001937a 4500
003			OSt
008			180820b xxu||||| |||| 00| 0 eng d
020			_a9780099505693
082			_a302.13 _bHEA
100			_aHeat, Chip
245			_aMade to stick : why some ideas survive and others die _cChip Heath & Dan Heath
260			_aNew York _bRandom House _c2007
300			_a304 p.
650			_aSocial psychology
650			_aContagion
650			_aContext effects
700			_aPsychology
942			_2ddc _cBK _09
999			_c2848 _d2848