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When Ads work: new proof that advertising triggers sales

by Jones, John Philip.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI learning Private Limited 2007Availability: Items available for loan: FMS Library (1) Call number: 659.1 JON.

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20 ads that shook the world:the centurys most groundbreaking advertising and how it changed us all

by Twitchell, James.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Three Rivers Press 2000Availability: Items available for loan: FMS Library (1) Call number: 353.6 TWI.

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