TY  - BOOK
AU  - Stanton, William J.
TI  - Fundamentals of marketing
SN  - 70608911
U1  - 658.819 STA 
PY  - 1964///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Fundamentals
KW  - Marketing
KW  - Marketing --Case studies
N1  - Gratis by Dr. Bakul Dholakia; Machine derived contents note: Introduction 1; Marketing
ER  -