TY  - BOOK
AU  - Marr, Bernard
TI  - Big data: using smart big data, analytics and metrics to make better decisions and improve performance
SN  - 9788126556946
U1  - 658.0557 
PY  - 2015///
CY  - Hoboken
PB  - Wiley
KW  - Big data
KW  - Management Science
KW  - Decision making
KW  - Information technology
KW  - Management
KW  - Business planning
KW  - Business intelligence
ER  -