TY - BOOK AU - Chatterjee, Aditi AU - Duggal, Jasmeen AU - Goswami, Anupam AU - Ravi, A. B. TI - Superbrands: an insight into 101 of India's strongest brands U1 - 659.10994 CHA PY - 2004/// CY - Gurgaon PB - Superbrands Ltd. KW - Advertising --Brand name products --India --Periodicals KW - Brand name products --India --History --Periodicals KW - Consumer goods --India --Periodicals ER -