TY  - BOOK
AU  - Shermer, Michael 
TI  - Mind of the market : how biology and psychology shape our economic lives
SN  - 9780805089165
U1  - 330.019 
PY  - 2009///
CY  - New York
PB  - Henry Holt and Co
KW  - Economics
KW  - Consumer behavior
KW  - Life Sciences
ER  -