TY  - BOOK
AU  - Bradley, Samuel D.
AU  - Hudson, Jerry
AU  - Jugenheimer, Donald W.
AU  - Kelley, Larry D.
TI  - Advertising and public relations research
SN  - 9788120341364
U1  - 659.072 JUG 
PY  - 2010///
CY  - New Delhi
PB  - PHI learning Private Limited
KW  - Advertising
KW  - Public relations--Management
KW  - Research
KW  - Types of Research
N1  - Gratis by Dr. Preeta Vyas
ER  -