TY - BOOK AU - Blinder, Alan S. TI - After the music stopped: the financial crisis, the response, and the work ahead SN - 9781594205309 U1 - 330.973 BLI PY - 2013/// CY - New York PB - The Penguin Press KW - Economic history KW - Economic policy KW - Finance KW - Financial crises KW - Financial crises -- United States KW - Global Financial Crisis, 2008-2009 N1 - Suggested by Prof. Diptiranjan Mahapatra; Introduction: windows on the world; class="defaultUL">; Building brand identity in challenging times; Building brand equity in fiercely competitive environment; Brand strategy and brand extension; Designing marketing programs to build brand equity; Managing brands over time and building equity through; Relationship N2 - Many fine books on the financial crisis were first drafts of history--books written quickly to fill the need for immediate understanding. Alan S. Blinder, former vice chairman of the Federal Reserve Board, held off, taking the time to understand the crisi ER -