Advertising management
Material type:
TextPublication details: New Delhi Oxford University Press 2006Description: xxi, 716p. ill. 25 cmISBN: 9780195678437Subject(s): Advertising | Management | Public relations--Management | Sales promotion | SalesmanshipDDC classification: 659.1068 JET
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FMS Library
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General | 659.1068 JET (Browse shelf(Opens below)) | Available | Includes bibliographical references and index | M002041 |
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| 659.1 OGU Advertising and Integrated Brand Promotion | 659.1 SHI Advertising and promotion: an IMC approach | 659.1 WEL Advertising: principles and practice | 659.1068 JET Advertising management | 659.10954 PAR Nawabs, nudes, noodles: India through 50 years of advertising | 659.10994 CHA Superbrands: an insight into 101 of India's strongest brands | 659.11 KRI Learnings of An Advertising Practitioner |
Gratis by Dr. Preeta Vyas
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