Paradox of choice: why more is less

By: Schwartz, BarryMaterial type: TextTextPublication details: New York Harper Collins Publishers 2005Edition: 1st edDescription: xi, 265, 14 p. ill. 21 cmISBN: 9780062312785Subject(s): Choice (Psychology) | Choice Behavior | Decision making --Psychological aspects | Decision-makingDDC classification: 153.83 SCH Summary: Whether buying a pair of jeans or applying to college, everyday decisions, big and small, have become increasingly complex due to the abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greate
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Item type Current library Collection Call number Status Notes Date due Barcode
Books Books AIIE Library

 

 
General 153.83 SCH (Browse shelf(Opens below)) Available Includes bibliographical references (p. [237]-256) and index. E004229
Books Books FMS Library

 

 
 
General 153.83 SCH (Browse shelf(Opens below)) Available Includes bibliographical references (p. [237]-256) and index. M001963

Suggested by Prof. Diptiranjan Mahapatra

Whether buying a pair of jeans or applying to college, everyday decisions, big and small, have become increasingly complex due to the abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greate

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