20 ads that shook the world:the centurys most groundbreaking advertising and how it changed us all (Record no. 2442)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00592nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170101s2000 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780609807231 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 353.6 TWI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Twitchell, James |
| 245 #0 - TITLE STATEMENT | |
| Title | 20 ads that shook the world:the centurys most groundbreaking advertising and how it changed us all |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Three Rivers Press |
| Date of publication, distribution, etc. | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | iv, 229 p. |
| Other physical details | ill. |
| Dimensions | 30 cm |
| 500 ## - GENERAL NOTE | |
| General note | Suggested by Prof. Diptiranjan Mahapatra |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Ads |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Health planning --India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | World |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General | FMS Library | FMS Library | 17/12/2016 | Baroda Book Corporation | INR | 872.71 | 353.6 TWI | M002164 | 10/07/2017 | Books | IN2137 |