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We are like that only: understanding the logic of consumer India

Bijapurkar, Rama

We are like that only: understanding the logic of consumer India - 1st ed. - New Delhi Penguin Books 2013 - xvii, 294 p. ill. 22 cm

Suggested by Prof. Diptiranjan Mahapatra

ISBN: 9780143065975

Subjects--Topical Terms:
Consumers -- India
Consumption (Economics) -- India

Dewey Class. No.: 339.470954 BIJ

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We are like that only: understanding the logic of consumer India