After the music stopped: the financial crisis, the response, and the work ahead

Blinder, Alan S.

After the music stopped: the financial crisis, the response, and the work ahead - 1st ed. - New York The Penguin Press 2013 - xix, 476 p. ill. 25 cm

Suggested by Prof. Diptiranjan Mahapatra

Introduction: windows on the world; class="defaultUL">; Building brand identity in challenging times; Building brand equity in fiercely competitive environment; Brand strategy and brand extension; Designing marketing programs to build brand equity; Managing brands over time and building equity through; Relationship

Many fine books on the financial crisis were first drafts of history--books written quickly to fill the need for immediate understanding. Alan S. Blinder, former vice chairman of the Federal Reserve Board, held off, taking the time to understand the crisi

9781594205309


Economic history
Economic policy
Finance
Financial crises
Financial crises -- United States
Global Financial Crisis, 2008-2009

330.973 BLI
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